Who we are?
Costera is more than just an app – we are the digital pulse of the Costa Blanca. We are a team of tech innovators, long-term residents, and regional enthusiasts who saw a beautiful region struggling with a fragmented digital landscape. We decided it was time to move past “local whispers” and scattered Facebook groups to create something unified and professional.
What We Are Doing?
We are building the region’s first real-time digital infrastructure. By aggregating service discovery, bookings, and local knowledge into a single, seamless platform, we are eliminating the “WhatsApp chaos” that affects over 8 million annual visitors and over 2 million residents. We turn the complexity of regional life into a simple, intuitive mobile experience.
Our mission & vision
It is our mission to connect the entire Costa Blanca into one living, accessible community. We believe that when people can easily discover, book, and engage with what’s around them, the whole region becomes stronger, more sustainable, and more human.
We aim to be the ‘operating layer’ for the region—the place where the Costa Blanca comes together. We envision a coast where no business is invisible, no resident feels lost, and every visitor belongs from day one. By validating our ‘Regional-in-a-box’ model here, we are preparing to scale to coastal hubs worldwide
Our Goals
The Team Behind the Vision
With over 25 years of leadership at the intersection of technology, digital strategy, and product growth, Martin Harmony is the visionary driving Costera’s mission to unify the Costa Blanca. A seasoned entrepreneur and product architect, Martin excels at transforming complex market fragmentations into seamless, high-retention digital ecosystems.
Martin Harmony
CEO & Founder
Senior B2B partnerships and external relations leader with 25+ years of experience building enterprise partnerships, scaling multi-million- dollar portfolios, and leading end-to- end business development across North America, Europe, and Asia.
Junaid Habib
CRO & Co-founder
A specialist in scaling and market penetration, Elliot ensures that Costera’s message reaches every corner of the coast, driving the expansion that makes our community-first model possible.
Elliot Zissman
Head of Growth & Co-founder
A seasoned entrepreneur, solutions architect, and technology leader with over a decade of experience designing and delivering scalable, secure digital products across fintech, health-tech, logistics, enterprise platforms, and pension systems.
Elton Ventura
CTO & Co-founder